In an age of uncertainty, strategic clarity is as important as ever. In an age of urgency, you simply can’t wait to get into action. At April, we’ve redefined how to connect strategy with execution inside your organisation. April Strategy is an independent and successful management consultancy, working with leading organisations across the UK, USA, Europe, Australasia, China, and SE Asia. We specialise in proposition and strategy development for impactful business solutions in culture change, organisation development and sustainable growth. Our clients are in the Automotive, Financial Services, CPG, and Healthcare sectors. Through our collaborative approach fusing our expertise and bespoke methodology with your knowledge and creativity, we discover the most important questions, expand the possible solutions and accelerate change… for a strategy that feels fresh and delivers results from the word go How we are different: Focus on people: We apply behavioural science, economics and psychology to find the edge that drives customer preference and unlocks the energy of colleagues. Bias to action: We believe that strategy and implementation are part of a dynamic cycle of challenge, engagement, discovery, creation, experimentation and learning. Committed to collaboration: We work with you and your partners to make it happen, sticking with it till it sticks, and transferring the tools, knowledge and know how to make it sustainable.