brandadvisors applies research, experience, creativity, and intuition to drive meaningful change for its clients. With innovation at the core, its special expertise is in distilling and articulating its clients’ unique value and potential, identifying market needs, and then aligning product, people, experience, identity and communications to create distinct and meaningful value. brandadvisors’ proprietary 7P™ model uses an outside in approach to ensure a sound strategic foundation and a proprietary inside out process to bring alignment across all brand touch points. Services span research, strategy, product & service development, naming, logo and visual identity and design systems, experience design, culture evolution, graphic design, and marketing communications. Among the scores of brands served by the firm, recent clients include jcpenney, Stanford Medicine, Cisco, Shutterfly, and Whitefish Mountain Resort.