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Fleishman Hillard
Tackling Intergenerational Divides
Company Information
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Conpas Rating

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Overview

We’re a global PR agency developing creative and strategic communications for brand and reputation management, corporate and consumer marketing, crisis and more.

Groups

Number of Employees

1,001-5,000

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Services Provided

Consulting

Capabilities
Industries
Footprint
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Regions

Asia, Latam, North America, Oceania

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Countries

Australia, Brazil, Canada, China, Hong Kong, India, Indonesia, Mexico, New Zealand, Puerto Rico, Thailand, United States Of America, Vietnam

Additional Information
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Year of foundation

1946

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Structure

Public Company

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Offerings

Problems we solve

The Challenges That Keep Leaders Up at Night — That's Our Day Job

When a crisis threatens to derail everything a brand has built, we help leaders respond with clarity, speed and credibility. When a company's reputation no longer reflects its reality — or its ambitions — we help close the gap. When complex stories need to reach audiences who don't speak jargon, we make them land. When organizations need to navigate political headwinds, regulatory pressure or public affairs challenges, we help build the narratives that advance agendas and earn allies. When consumer trust is eroding, or a product launch needs cultural relevance to cut through, we bring the bold creative and data-driven intelligence to make it happen. When internal and external voices are out of sync, we align them. And when clients need to turn their inclusion and social responsibility commitments into strategies the world can see and believe, we help them do it with integrity. From the boardroom to the frontlines of public opinion, FleishmanHillard exists to solve the communications challenges that have real consequences — and to do it with authenticity at the center, every time.

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Consulting Solutions By Industry

Financial and Professional Services

Asset management. Banking. Insurance. Fintech. Payments. Private equity. Legal. And more. Our experience spans the industry and tops PR "norms," covering regulatory advice, research, branding, social, digital and 360 comms. The practice delivers communications counsel across the full spectrum of financial and professional services, helping firms navigate complex regulatory environments, build trusted reputations, and engage the audiences that matter most.

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Food and Agriculture

Food nourishes body and mind. Fuels traditions and togetherness. Expresses values. It's universal. And from farm to table, we help navigate debates around it, address challenges within it and create meaningful stories for it. The practice brings expertise across the entire food and agriculture value chain, helping clients communicate with clarity and purpose on the issues that shape how the world grows, produces, and consumes food.

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Government and Public Sector

A strong reputation opens doors, attracts allies and ensures voices are heard. Our deep understanding of audiences and influence helps build narratives. Advance agendas. And confront political challenges that drive change. The practice works with government bodies and public sector organisations to craft compelling narratives, navigate political complexity, and build the trust and credibility needed to advance important public agendas.

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Health and Life Sciences

From biotech to pharma, health systems to NGOs, we're unstoppable. We push boundaries. Bring deep expertise and creativity. Stay curious and data-driven. And achieve great impact. As for complex problems, we thrive on them. The practice serves the full breadth of the health and life sciences sector, delivering bold, evidence-based communications that advance science, support patients, and build the reputations of organisations driving healthcare forward.

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Manufacturing and Energy

Business transformation. Supply chain. Workforce diversity. Stakeholder expectations. Accountability. Each impacts growth. We make it for the better. Driving relationships, reputations and actions. Unlocking true potential. The practice supports manufacturing and energy clients through complex communications challenges — from operational change and sustainability commitments to stakeholder engagement and corporate reputation — helping organisations lead with confidence in a rapidly evolving landscape.

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Retail, Sports and Lifestyle

Culture is ever-shifting and, therefore, so is the consumer purchase journey. Their motivation is our expertise. We help clients adapt, innovate and differentiate. Win hearts, minds and dollars. And leave lasting impressions. Serving retail, sports and lifestyle brands, the practice brings deep understanding of audiences and consumer behaviour to help clients stay ahead of cultural shifts, build meaningful connections, and drive lasting brand impact.

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Technology

Deep expertise. And value for all stakeholders. That's why big tech brands and innovators trust us. We tell complex stories to audiences that matter. And extend reach creatively. Elevating reputations. Shifting perceptions. The practice serves leading technology companies and emerging innovators alike, translating complex technical narratives into compelling communications that build brand authority, engage key stakeholders, and drive meaningful business outcomes.

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Consulting Solutions By Capability

B2B: Communications strategies and programs tailored for business-to-business audiences and markets.

Data-driven communications strategies and programs designed specifically for business-to-business audiences and markets. Delivers targeted messaging, stakeholder engagement approaches, and integrated campaigns that address the unique dynamics of B2B decision-making and relationship-building.

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Consumer and Brand Marketing: Integrated brand marketing solutions that connect consumer brands with their target audiences to drive awareness, preference and purchase.

Integrated brand marketing solutions that connect consumer brands with their target audiences to drive awareness, preference and purchase. Combines strategic brand positioning, consumer insights, digital and traditional marketing channels, and customer experience design to build brand equity and drive commercial results.

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Creative, Strategy and Planning: Data-driven creative ideation, strategic planning and campaign development to deliver bold, culturally relevant communications work.

Data-driven creative ideation, strategic planning and campaign development to deliver bold, culturally relevant communications work. Combines consumer and audience insights with creative excellence and strategic planning to develop integrated campaigns that resonate culturally and drive measurable business impact.

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Crisis Management: Rapid-response and sustained counsel to help organizations prepare for, navigate and recover from crises that threaten their reputation.

Rapid-response and sustained counsel to help organizations prepare for, navigate and recover from crises that threaten their reputation. Provides crisis communication strategy, messaging development, stakeholder management, and reputation recovery support to minimize reputational damage and restore organizational trust.

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Employee Communications: Internal communications strategies that engage, inform and align employees with organizational goals and culture.

Internal communications strategies that engage, inform and align employees with organizational goals and culture. Develops communication frameworks, channels and campaigns that foster employee understanding, alignment and engagement with organizational direction and values.

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Food, Agribusiness and Beverage: Communications expertise spanning the food and agriculture value chain, from farm to table, addressing industry debates, challenges and brand storytelling.

Specialized communications expertise spanning the food and agriculture value chain, from farm to table. Addresses industry-specific debates, challenges and opportunities through strategic brand storytelling, stakeholder engagement and reputation management tailored to the unique dynamics of food, agribusiness and beverage sectors.

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Global Executive Advisory: C-suite advisory services that help senior leaders build personal brand, communicate with authority and navigate complex stakeholder landscapes.

C-suite advisory services that help senior leaders build personal brand, communicate with authority and navigate complex stakeholder landscapes. Provides executive coaching, personal brand development, communication strategy and stakeholder engagement guidance to enhance leadership effectiveness and organizational influence.

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Inclusive Communications: Strategies that embed diversity, equity and inclusion into client communications to reach and resonate with a broader range of audiences.

Strategies that embed diversity, equity and inclusion into client communications to reach and resonate with a broader range of audiences. Develops inclusive communication frameworks, audience segmentation approaches and messaging strategies that authentically engage diverse stakeholder groups and reflect organizational commitment to equity and inclusion.

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Intelligence, Insights and Measurement: Research, data analytics and measurement frameworks that provide actionable audience intelligence and demonstrate communications ROI.

Research, data analytics and measurement frameworks that provide actionable audience intelligence and demonstrate communications ROI. Delivers audience research, analytics capabilities and measurement methodologies that inform strategy development and demonstrate the business impact of communications investments.

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Media, Platforms and Storytelling: Media relations, platform strategy and narrative development that amplify client stories across traditional and digital channels.

Media relations, platform strategy and narrative development that amplify client stories across traditional and digital channels. Combines earned media expertise, digital platform strategy and compelling narrative development to extend organizational reach and influence across diverse communication channels.

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Public Affairs: Stakeholder engagement, government relations and policy communications that help organizations advance their agendas and navigate the political landscape.

Stakeholder engagement, government relations and policy communications that help organizations advance their agendas and navigate the political landscape. Provides government relations strategy, policy advocacy, stakeholder engagement and issue campaign management to help organizations influence policy outcomes and build political relationships.

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Reputation Management: Long-term reputation-building strategies that align brand identity, stakeholder perceptions and organizational actions to create lasting trust.

Long-term reputation-building strategies that align brand identity, stakeholder perceptions and organizational actions to create lasting trust. Develops comprehensive reputation strategies that integrate brand positioning, stakeholder communication, organizational alignment and measurement to build and sustain organizational reputation and trust.

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Responsible Business & Global Impact: ESG, sustainability and corporate social responsibility communications that help organizations articulate their purpose and demonstrate positive impact.

ESG, sustainability and corporate social responsibility communications that help organizations articulate their purpose and demonstrate positive impact. Develops ESG and sustainability communication strategies, reporting frameworks and stakeholder engagement approaches that help organizations communicate their purpose, values and positive impact authentically.

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Sports: Communications and brand strategy for sports organizations, teams and leagues to build fan engagement, partnerships and cultural relevance.

Communications and brand strategy for sports organizations, teams and leagues to build fan engagement, partnerships and cultural relevance. Delivers specialized brand strategy, fan engagement communications, partnership development and cultural positioning expertise tailored to the unique dynamics of sports organizations and fan communities.

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Digital Solutions By Capability

FH Fusion

FH Fusion is FleishmanHillard's proprietary AI-powered communications solutions suite built on Omnicom's Omni platform. It combines generative AI, audience data, institutional knowledge, proprietary methodologies, and communications expertise to create customized client solutions. The platform enables communication professionals to build AI-driven workflows for crisis management, stakeholder engagement, brand strategy, and corporate communications without requiring engineering expertise. It accelerates insights, improves campaign precision, and delivers stronger business outcomes through real-time AI capabilities. FH Fusion is designed to democratize AI across the agency while keeping human strategic expertise at the center of every solution.

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omniearnedID

omniearnedID™ is FleishmanHillard's proprietary identity-based analytics and audience intelligence platform. It connects earned media exposure with audience identities, customer journeys, brand perception, cultural trends, and business outcomes using advanced analytics. The platform enables organizations to measure campaign effectiveness beyond traditional media metrics by linking communications activities to engagement, brand lift, and sales performance. It provides detailed audience segmentation and behavioral insights to improve marketing and communications strategies. omniearnedID™ helps brands make data-driven decisions through comprehensive measurement and attribution capabilities.

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