Acxiom puts data to work, solving complex challenges for the world's leading brands and agencies. As the connected data and identity foundation for Omnicom (OMC), we unify, connect, and prepare data for AI-driven marketing and decision-making, maximizing technology investments across the enterprise. With locations spanning the U.S., UK, Germany, China, Poland, and Mexico, we serve more than 1,100 clients globally — maintaining a 97% client renewal rate and an average client tenure of 25+ years. Every month, we process more than 5 trillion records, reach a global audience of 2.6 billion consumers, and draw on more than 10,000 unique attributes to fuel the personalization strategies that move brands forward. As leaders in data ethics and governance, we bring a privacy-first approach to everything we build, connect, and create — because when data is handled responsibly, it becomes the most powerful asset a brand can own.

We are the people who show up for the toughest data and technology challenges — and genuinely love doing it. At Acxiom, curiosity, collaboration, and real impact define how we work. Our engineers, data scientists, identity pioneers, and strategic advisors share one thing in common: a belief that connected data changes everything. We build the foundations for AI-powered marketing and decisioning. We help brands recognize and stay connected to consumers across the entire marketing ecosystem. And we create business value by enabling brands to deliver powerful experiences that drive lasting growth. With 87% of employees saying it's a great place to work and teams operating across six countries, we are a diverse, talented community united by a shared obsession — putting data to work in ways that matter.

Acxiom delivers the data, identity, and technology services that transform how brands engage with customers — at every stage of the journey. At the core is Real ID, our connected identity foundation that unifies customer data across channels with more than 10,000 unique insights, enabling truly personalized experiences at scale. We build data foundations ready for AI-powered decisioning, helping brands modernize their marketing infrastructure and get more value from existing technology investments. We connect first-party data across platforms — from Adobe, Databricks, and Snowflake to Salesforce — so that activation is seamless, compliant, and always-on. And we create smarter audience strategies, acquisition programs, and cross-channel personalization solutions that deliver measurable outcomes: more conversions, more loyal customers, more spend from the people who matter most. From advisory services and expert-managed campaigns to analytics, commerce, and media activation, we meet brands wherever they are in their data modernization journey and help them go further.

We believe data is not just a marketing capability — it is a company asset and a competitive advantage. Our purpose is to connect, realize, and maximize the power and potential of data and technology so brands can realize its greatest value. In a world where fragmented platforms, declining signal quality, and accelerating AI create new pressures every day, we exist to give brands the clarity, control, and confidence to own their data, their identity, and their agentic future. When data is unified, ethically managed, and intelligently activated, brands can deliver experiences that feel personal, useful, and respectful — building the kind of customer trust that translates directly into growth. That is the work we are here to do.

Our culture is built on a commitment to trust, inclusion, and high performance that reinforce one another at every level of the organization. We hold ourselves to clear expectations and promote accountability — not as constraints, but as the conditions that make great work possible. We believe diverse perspectives strengthen decision-making and elevate outcomes, so we invest actively in inclusive practices that help every person contribute with confidence. We are committed to ethical data use, conducting more than 1,000 privacy and security audits annually, because we know that responsible data handling is the foundation of everything we do for clients and consumers alike. We work hard, we pursue growth relentlessly, we celebrate what makes each person unique, and we put in the effort to achieve outstanding results — together.

Brands choose Acxiom because we deliver outcomes no one else can match — and because we stay. Our 97% client renewal rate and average client tenure of 25 years are not statistics; they are a reflection of what it means to be a trusted partner over the long term. As the identity industry pioneer, we set the standard for accuracy, data quality, and responsible data management. Real ID delivers up to 50% more website visitor recognition, a 30% reduction in duplicate customer records, and a 10% increase in website conversion rates. Our privacy-first approach — backed by more than 1,000 annual audits — means brands rely on us for secure, compliant, and activation-ready data. We integrate seamlessly with the platforms brands already use, from Adobe to Databricks to Snowflake to Salesforce, meeting clients wherever they are and building toward wherever they need to go. And as Omnicom's key data asset, we power the identity and data foundation of Omni — connecting strategy, media, AI, and activation in ways that create real, measurable business impact.

As part of Omnicom, Acxiom is committed to governance and accountability that extends across our organization and into the world around us. Our ESG policies reflect that commitment — ensuring we operate responsibly in the way we handle data, manage our business, and support our communities. Within our Culture & Diversity framework, the SAFE Business Resource Group reinforces Acxiom's sustainability commitment by focusing on addressing the climate and ecological crises through employee education, adaptation, and proactive solutions. Our privacy-first approach to data — including consumer opt-out rights, regional privacy compliance, and more than 1,000 annual security audits — reflects a broader belief that ethical data stewardship is not just a regulatory obligation but a responsibility we embrace as the foundation of long-term trust.

At Acxiom, the spirit of community is built into how we work and how we live. Through our Dollars for Doers program, we donate $20 for every eligible volunteer hour an employee contributes — up to $800 per person each year — turning personal commitment into real community impact. Employees also receive paid time off to volunteer with qualifying nonprofits, with the option to apply a portion toward career-focused learning and development. Our Business Resource Groups bring that community spirit to life across causes that matter to our people: the Parents & Caregivers BRG led employees across the globe in the Wendy's Frosty 5K Run for Adoption, demonstrating how Acxiom's culture of care extends well beyond the office. From grassroots employee initiatives to formal programs backed by the organization, we are a company that shows up — for each other and for the communities we call home.

We believe a stronger company is built by fostering a culture where different perspectives are welcomed, people feel supported, and everyone has the opportunity to grow. Inclusion at Acxiom is not a program — it is woven into how we show up as a brand, how we build products, support employees, and grow together through training and recruiting. Our Inclusion Council sets formal strategy, while the grassroots commitment of our employees carries it forward every day through nine active Business Resource Groups: the Acxiom Black Employee Network (ABEN), Women LEAD, Parents & Caregivers, Military & Veterans, Dis-Ability Champions, LGBTQ+ Acxiom, SOMOS Acxiom, Pan-Asia Acxiom, and SAFE. Each group creates space for connection, professional development, mentorship, and advocacy — ensuring that every voice at Acxiom has a place to be heard. We actively seek and embrace a wide range of experiences and talents, because we know that diversity fuels innovation and helps us better understand and serve our clients, partners, and the consumers our work touches every day.